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In 1987, "AUTOTRIM INTERNATIONAL TRANSACTION CO., LTD" was founded by Mr.Pongsak Udornchainit and Mr.Jean Zapico, with the initial capital of 6 million Baht. The company soon became one of Asia's leaders in Fender Trim and Molded interior woodtrim products. Our goal was and still is to use today's modern technology to produce high quality of crafting products |
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Due to the continuously investment in R&D, soon after AUTOTRIM was founded, the company was able to expand its products range to include Wood trim, door sill plates, and additional fender trim catering for many designed desired by our customers. AUTOTRIM effectively increase its customer base by entering into new markets, the U.S.A. and European Countries. As a result, "AUTOTRIM" became a well-known worldwide supplier of car accessory products. Our reputation spread quickly through "word of mouth" from our satisfied customers, which was our main marketing tool at that time |
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In 1997, AUTOTRIM moved its ever-expanding factory to Banpong district of Ratchaburi province. Also, in the same year, it launched its first head office and showroom in Ramkhamhaeng, Bangkok |
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Current Situation and Future Plan |
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AUTOTRIM are now financed by both debt and equity. Its equity capital consists of 62% Thai shareholders, and 38% foreign shareholders. It is now operating in its 75% capacity, with over 200 employees' altogether. With 15 years of experience, AUTOTRIM are now a big |
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player in its industry, both in local and foreign markets. However, Foreign is our main revenue base as it is generating 71% of our revenue, while local is 29%. We are now exporting our products to many countries of Asia, North America, Europe, Middle East and Australia. At the same time planning carefully to expand to new markets as well as capturing more market shares in the existing ones. |
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The confidence of our customers in our products inspires us to achieve greater standards of perfection. Therefore, AUTOTRIM is now in the process of obtaining ISO/TS 16949, in order to meet the standard or car accessory products |
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